
LINE UP

2023
LA SPRING

2023



Our speakers and discussion hosts have been there, done that. They are here to share their experiences in creating multimillion-dollar online brands, explaining exactly how they got there. From revenue scaling and tech stack building to hiring and capital raising, we’ll cover a lot in one day. And we know how valuable your time is - that’s why we only hand pick retail leaders and tech providers with inspiring stories and important, practical lessons.
GROW. LA
23 FEB
SPRING
2023
The next generation of retail conferences
23 FEB 2023
8 AM
6 PM
TIME
SPEAKERS
SESSION
TOPIC
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:50
AM
TABLE 1. HEMANT VARSHNEY, CEO & FOUNDER, DIGICOM
TABLE 2. CLARK HJELMSTAD & HEATHER JOHNSON, DIRECTORS, BUSINESS DEVELOPMENT, MARKETING ARCHITECTS
TABLE 3. TEJU PRABHAKAR, CO- FOUNDER & CEO, SHARE LOCAL MEDIA
WORKSHOP
Table 1. Paid ads strategies to scale your DTC brand and manage CPA
Table 2. Rethinking DTC TV advertising
Table 3. Ad spend diversification
THE AUDITORIUM
Table 1. Looking to manage your CPAs and find new avenues to scale? We've successfully scaled brands on paid platforms in a post-IOS world using our "total business" framework. We'll dive into strategies that unlock UGC/influencer, sponsored content, CRO, and total business attribution with case studies to help your brand hit critical KPIs that allow you to manage CaC and keep growing.
Table 2. TV has never been a more popular marketing channel for DTC brands. But few successfully scale long-term. Learn how DTC brands like yours are using TV as a profitable growth driver, year-round.
Table 3. While Google and Facebook are still important channels, their over-saturation, volatile costs, and constantly changing algorithms are making it harder to find success. In this session, we will talk through ways to utilize direct mail for prospecting, CRM, and lifecycle marketing using personalization, audience segmentation, and the sophisticated measurement/reporting.
WORKSHOP
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
02:10
PM
HAMID SAIFY, SVP, DIGITAL RETAIL, LIQUID DEATH
STEVE BORRELLI, FOUNDER & CEO, CUTS CLOTHING
PATRICK BUCHANAN, VP, MARKETING, GOOD AMERICAN
JAMIE LEVY, CHIEF CUSTOMER OFFICER, BRANDING BRAND
WORKSHOP
Building the Bridge Between Partnerships & Bottom Lines
CLASSROOM
One surefire way for businesses to drive revenue growth is to engage in partnerships. While creating strategic partnerships is a highly effective sales tool, the path to success can be challenging and key factors must be considered in the exploration and planning phase. In this session, learn about the best practices, processes, tactics and trends to be on the lookout for, to meet organizational bottom lines.
WORKSHOP
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
04:00
PM
TABLE 1. MARGAUX NATIELLO, SENIOR MANAGER, PARTNERSHIPS, ATHLETIC GREENS
TABLE 2. ANGELIC VENDETTE, GLOBAL HEAD, MARKETING, ALO
TABLE 3. ADAM BENT, FOUNDER & CEO, SCOUT
TABLE 4. JAKE ANNEAR, DIRECTOR, ECOMMERCE & CRM, HOUSEPLANT
TABLE 5. JENNIFER KELLY, DIRECTOR, PRODUCT MANAGEMENT, BOBBIE
WORKSHOP
Table 1. Audio at scale with Athletic Greens
Table 2. Community building
Table 3. Funding
Table 4. Exploring the hype machine: An examination of celebrity- founded eCommerce brands and their marketing strategies
Table 5. Building credibility
THE AUDITORIUM
WORKSHOP
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
04:30
PM
TABLE 1. CORINNE CROCKETT, VP, MARKETING, OUTER
TABLE 2. CODY GRIFFIN, SR. DIRECTOR, MARKETING, DR. SQUATCH
TABLE 3. JENNA TANENBAUM, HEAD, GROWTH MARKETING, WHO GIVES A CRAP
TABLE 5. STEVEN VIGILANTE, NEW BUSINESS DEVELOPMENT, OLIPOP
TABLE 6. JASMINE MOBLEY, PLATFORMS & PARTNERSHIPS MANAGER, JUNGALOW + EMILY VERNON, SR. MANAGER, ECOMMERCE, THE HONEST COMPANY
WORKSHOP
Table 1. Purchase cycle and seasonality
Table 2. Omnichannel strategy - the role of marketplaces, retail and DTC in your business strategy and how you support growth on all three.
Table 3. TikTok ads
Table 5. Do's and don't's of influencer + creator partnerships
Table 6. Launch strategy
CLASSROOM
WORKSHOP
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
10:10
AM
GREG
ASHTON
WELCOME
How to grow a loyal customer base by moving away from big tech platforms and third-party data
VALENTINE ROOM
Building the most trusted brand for every day health. Claire Morillo, GM at Ritual, will chat building a vision-driven brand and the secret to accomplishing it – from product innovation and improvements to building an unstoppable community.
WELCOME
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GROW. LA
23 FEB
SPRING
2023
The next generation of retail conferences
23 FEB 2023
8 AM
6 PM